Founded by designer Thomas Bina, Environment set out to create furniture based on three principles: sustainable materials; environmentally responsible processes; and aesthetically sophisticated design. From 2002 to 2008, Intersection Studio re-branded the company with a new identity and the creation of Environment’s publication Organica. In his capacity as Design Director of Intersection Studio, Greg Lindy oversaw the creation of Environment’s new visual identity and, in collaboration with Penny Guyon of Firefly Media, launched Organica.